MYAVANA celebrates 11 years in business, announces four new celebrity brand ambassadors, releases docu-series and prepares to take hair science to ESSENCEFest.
Atlanta, June 29, 2023 /PRNewswire/ – Ahead of National Black Hair Freedom Day July 3Date created by brand partner Unilever; Atlanta– founded, black-owned, woman-founded and operated, beauty technology company; The children HairAI celebrates 11 years of research and development as a pioneer™ (Artificial Intelligence Hair Strand Analysis) Technology and leader in Scientific Intelligence Hair Strand Analysis. The beauty technology company is disrupting the hair care market with data, science and technology, and combined with the company’s personalized data-driven product recommendations, is transforming hair care solutions for consumers, providing superior data services and retail services. Opportunity for professionals.
Mayavana’s product collection includes data-driven, personalized hair analysis + personalized product recommendations to form a complete healthy hair care solution. As part of a major marketing push, the company today unveiled four new celebrity brand ambassadors as well as a mobile docu-series, “The Hair That Binds Us,” at the International Beauty Show (IBS). Las Vegas As it prepares to showcase industry-changing technology at the ESSENCE Festival.
11 years working
Mayavana’s Anniversary Hair Lab Experience includes an experience where guests can learn about their guests’ condition through Mayavana’s proprietary hair AI technology. Co-founder and CEO of MYAVANA, along with Hair Lab Candace Mitchell Harris Moderated a panel discussion titled “Tending To Your Crown,” a conversation with Nicole Mangrum (Oprah’s hairstylist); Johnny Wright. (Michelle Obama former hairdresser) and on-air personality Jesse Woo She spoke in depth about her struggle with anxiety while wearing and caring for her natural hair. Panelists talked about what it’s like to explore hair textures, their professional hair journeys, and what it’s like to crown the most influential women of our time.
As the first black hairstylist in the White House, Johnny tells the former first lady about his journey to becoming a professional celebrity stylist. He discussed everything from his feelings to being ready for opportunity and the power of saying yes. Nicole talks about her journey as a professional esthetician, starting with owning her own salon. Chicago She specializes in exceptional customer service and connections that led to the opportunity to work with Oprah.
The discussion concluded with an interesting finding on how consumers have lost trust in professional stylists through science and data credibility, and how MYAVANA seeks to reconnect the two and help resolve this.
The Hair That Binds Us, Documentary
As a respected sponsor of the IBS Powerhouse Pavilion, the documentary series will take place at IBS and offer a behind-the-scenes look. The five-part documentary chronicles the founding of Mayavana and the company’s 21st-century transformational mission. With celebrity interviews from stylists, MYAVANA experts and beauty industry veterans, the series is both inspiring and informative. See the series over here.
New Celebrity Ambassadors:
- Actress Gail Bin Popular FX TV series “Snowfall”
- Actor and air personality Jesse Woo Known for Dish Nation, Wild N Out, Love and Hip Hop
- A famous hairdresser Nicole Mangrum. It is known by customers like Oprah
- A famous hairdresser Johnny Wright. Known as customers Michelle Obama And Queen Latifah.
ESSENCEFest
Join the brand for a meet and greet at MYAVANA Hair Lab Booth #8014 at the 2023 Cultural Identity Festival. Featuring a variety of influencers and beauty experts, guests will have the opportunity to experience MYAVANA Lab first hand.
- Saturday July 1st as if 11:00 am ET – “Hair, Culture and Sisterhood” meet-n-greet with Gail Bin
- Saturday July 1st as if 1:00 pm – Meet-N-Greet with “Naturally You”. Johnny Wright., Tiffany CrossAnd Brandis Daniel
- Sunday July 2 as if 2:00 pm – Press conference: Miavana revolutionized the textured hair care industry with HairAI™and premieres inspiring documentaries on black women in tech
About MYAVANA
MYAVANA is a black woman owned and operated beauty tech company with over a decade of research, development and data. Miavana is disrupting the multi-billion dollar, textured hair care market by pioneering HairAI.™ (Artificial Intelligence Hair Strand Analysis) Technology and scientific hair strand analysis. Miavana Labs has analyzed over two billion hair strands, making it the largest database of classified hair care data in the world. Myavana combines its personal, scientific hair analysis with the company’s prescription, data-driven, hair product recommendation collection, over 3000 commercially available hair products on the market today, which are ingredient and performance tested and certified by Myavana for hair types and conditions. Myavan’s collection of products creates a transformative hair care solution for consumers and a highly informed service and retail opportunity for professionals.
Combined with Mayavana’s consumer intelligence data insights, hair product manufacturers can gain insights into the state of coarse hair to inform product development needs. As a B2C and B2B solution, Mayavana’s personalized consumer intelligence data is poised to illuminate how hair product purchasing decisions are made by consumers – through data-driven personalization and a big data-driven opportunity for more targeted coarse hair-related products and solutions in the care products industry.
About the founder
Candace Mitchell-Harris founded MYAVANA in beta, researching and developing proprietary AI hair care technology to produce personalized hair care plans that support healthy hair and hair growth. As a graduate Georgia TechShe brings more than 17 years of experience in computer science to Miavana. Candace is a Forbes 30 Under 30 honoree, WWD Top 50 Beauty Innovator, BET Honors STEM Award winner, Sephora Accelerate Fellow, and recent Georgia Tech Computing Hall of Fame inductee. Candace’s work has been featured nationally on CNN; Marie Claire, ESSENCE, Inc. Magazine, Black Enterprise, Business Insider and more.
In Care Of Gail Bin
Gail MitchellProfessionally known Gail BinShe is an American actress. Bean starred in the series Paradise Lost and the film The Unexpected. She also loves in unsafe, corona times, AtlantaAnd the Detroiters. She is best known for her portrayal. Wanda Bell On the hit FX TV series Icefall.
In Care Of Jesse Woo
Jessica W She is an on-air actress, musician, content creator and comedian. She is Haitian-Canadian originally from Montreal. Canada – But she’s past her formative years. Miami, Florida. She became a viral sensation through her comedic alter ego, Kadosuka Jean-Francois, who showcased her work as a red carpet host for BET and a media personality.
About Nicole Mangrum.
Nicole Mangrum. It is a Chicago Native and renowned hairstylist, artist and entrepreneur. Her 25+ years as a hair artist has earned her three Makeup Artist and Hair (MUAHS) Guild Award nominations.
Nicole’s creative approach to hairstyles, wigs and extensions has attracted a power list of clients, including Oprah Winfrey, Michelle ObamaGayle King, Mellody Hobson, Valerie JarrettSanaa Latan, Kelly RowlandAnd Michelle Williamswith others.
Her work has appeared in publications such as Vogue, Variety, Vanity Fair, Oprah Magazine, Fast Company, The Wall Street Journal, The Hollywood Reporter, People, Essence, Time, InStyle, Elle India and Harper’s Bazaar. She has also collaborated with famous photographers. Annie Leibovitz, Mark Selinger, Ruven Afanador, Mario Sorrenti, Phil Poynter, Michal Pudelka, and Herring and Herring. Nicole lives now. California.
In Care Of Johnny Wright.
Johnny was born and raised in Chicago, IL And he got his start in the world of hairstyling by watching his grandfather press and roll them on his front porch as a child. After making his way Chicago and then AngelsHe spent like 8 years Michelle Obama Personal hairdresser during the Obama administration. As of 2019, he has worked as Tamron Hall Key Hairstylist on the Emmy Award-winning daytime talk show and most recently in the film Catching the Beauty Professional Tamar Braxton You will also see his work on Vh1 as a celebrity Queen Latifah, Kerry Washington, Tiffany Cross, Angela RayAnd Samira WileyTo name a few. His work includes professional and artistic awards such as Creative Director of SoftSheen Carson for L’Oreal, HSN features, brand ambassadors and industry awards. Johnny’s unique success comes from years of mastering styling skills and precise cutting techniques, as well as his business acumen and infectiously likable personality.
For more information, visit MYAVANA.com or follow @MyavanaHairCare
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The source is Miavana
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